Scaling Gemoro to Record-Breaking Revenue
Took Gemoro from plateaued growth to record-breaking revenue through a full-funnel paid media and conversion optimization strategy.
+340%
Revenue Growth
$2M+
Revenue Generated
0
Month Timeline
THE CHALLENGE
Gemoro had strong brand recognition in the Canadian jewelry market but was struggling to scale beyond a revenue ceiling. Their existing ad campaigns were profitable but couldn't grow without diminishing returns, and the website conversion rate was underperforming industry benchmarks.
THE STRATEGY
We rebuilt their entire paid media strategy from the ground up — restructuring campaigns across Google and Meta, developing new creative angles based on customer research, and redesigning key landing pages for conversion. We implemented a rigorous testing framework to identify winning combinations at scale.
THE EXECUTION
Over six months, we launched 40+ creative variations, tested 12 landing page iterations, and expanded into new audience segments. We built custom attribution models to accurately measure performance across the full funnel and reallocated budget in real-time based on ROAS data.
THE RESULTS
Gemoro broke through their revenue ceiling and achieved their highest-grossing quarter in company history. The combination of improved creative, better targeting, and optimized landing pages created a compounding growth engine.
“770 didn't just run our ads — they rebuilt our entire growth engine. The results speak for themselves.”
Marketing Director
Gemoro
SERVICES USED
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